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2019 Arizona Governor’s Conference On Tourism

July 22-24, 2019
JW Marriott Tucson Starr Pass Resort & Spa
3800 W. Starr Pass Blvd.
Tucson, AZ 85745

The Arizona Governor’s Conference on Tourism is the premier educational and networking event in the state for travel professionals and destination marketers.

Tourism is Arizona’s No. 1 export industry, and each year GCOT provides its attendees the opportunity to exchange ideas with peers, learn from expert panelists, draw inspiration from nationally renowned speakers, and discover cutting-edge products and services.

In addition to professional development, GCOT is an occasion to celebrate.

The Taste of Southern Arizona Reception—the conference’s official welcome gathering—is a social dine-around that showcases cuisine from some of Arizona’s best chefs and restaurants.

And the Governor’s Tourism Awards Gala, which brings Day 2’s activities to a festive close, recognizes the achievements of the marketers, ambassadors and innovators who each year propel Arizona’s travel industry to new heights.

Questions? Please contact us at (602) 542-0065 or info@azgcot.com

Selfies In The Arizona Desert
Traditional Native American Dance Urban
Arizona Golf Courses


Registration for 2019 GCOT is Now Available.

Early Bird: $375

Full Conference: $425

Register Now

For more information or questions, please contact us at:

Events & Activities

Taste of Arizona Reception

Usher in GCOT 2019 with your travel-industry peers at this casual networking event and dine-around, which showcases cuisine and beverages from some of Arizona’s best restaurants, resorts and F&B purveyors. The conference’s opening evening also features a silent auction and sponsor exhibits.

Hosted by the Arizona Lodging & Tourism Association

Governor’s Tourism Awards Gala

The Governor’s Tourism Awards Gala—featuring a reception and sit-down dinner—brings together attendees, exhibitors, speakers and sponsors for an evening of networking and celebration. This is where the coveted Governor’s Tourism Awards are bestowed on the individuals, communities and organizations that have elevated Arizona’s tourism industry during the course of the past year.  Each year, the Arizona Office of Tourism presents the Governor’s Tourism Awards to recognize outstanding accomplishments by individuals, communities and organizations within Arizona’s travel-and-hospitality industry.

2018 Governor’s Tourism Award Winners

Outstanding Marketing Campaign – Rural – Sedona Chamber of Commerce & Tourism Bureau – Sedona Northern Lights Events

Outstanding Marketing Campaign – Urban – Sanctuary on Camelback Mountain Resort & Spa – Nirvana

Outstanding Tourism Partnership – Rural – Local First Arizona Foundation – WeekendZona

Outstanding Tourism Partnership – Urban – Scottsdale Parada del Sol Parade & Trail’s End Festival

Outstanding Arizona Culture and Historic Preservation – Hopi Festival of Arts & Culture – Museum of Northern Arizona

Tourism Spirit of Service – Shonto Community Governance

Tourism Hall of Fame – Roger Naylor


JW Marriott Tucson Starr Pass Resort & Spa
3800 W. Starr Pass Blvd., Tucson, AZ 85745

JW Marriott Tucson Starr Pass Resort & Spa

JW Marriott Tuscon Starr Pass Resort & Spa welcomes corporate gatherings and leisure travelers with superb service and a plethora of luxury amenities.  Enjoy the Arnold Palmer-designed desert golf courses, pamper yourself at our day spa or indulge in delicious cuisine at our buzzworthy hotel restaurants.  Events like their nightly tequila toast are always popular.  Guests can hike and bike the trails that start at our resort or explore Pima Air & Space Museum, the University of Arizona and Old Tucson Studios.

Book Now

2019 Conference Schedule

Monday, July 22, 2019

Registration Opens | 3:00 p.m.
First Timer’s Reception | 3:30 p.m.
General Session | 4:00 p.m.

Taste of Arizona Southern Reception | 5:15 p.m.

Tuesday, July 23, 2019

Continental Breakfast with the Exhibitors | 7:30 a.m.
General Session | 8:15 a.m.
General Session | 9:15 a.m.

Morning Break |10:30 a.m.
Concurrent Workshop Sessions |11:00 a.m.

Conference Luncheon |12:00 p.m.

Concurrent Workshop Sessions|2:00 p.m.

Afternoon Break |3:00 p.m.
Concurrent Workshop Sessions|3:30 p.m.

Conference Reception | 5:00 p.m.
Governor’s Tourism Awards Gala | 6:00 p.m.

Wednesday, July 24, 2019

Continental Breakfast with the Exhibitors | 8:00 a.m.
General Session | 9:00 a.m.
Morning Break |10:15 a.m.
Closing Conference General Session | 10:45 a.m.

For Roundtable information please email Joanna Tejeda at jtejeda@Tourism.AZ.gov.

2019 Speakers will be Announced Soon


Sponsorship Information

2019 Sponsorship Packages are Available Now!

Download the Sponsorship Packages Here and the Sponsorship Form Here.

2018 Platinum Sponsors

2018 Gold Sponsors

2018 Bronze Sponsors

2018 Copper Sponsors

2018 Exhibitors

829 Studios

Arizona American Indian Tourism Association

Arizona Highways Magazine

Arizona State Parks


Casual Astronaut, Inc.

Certified Folder

Discover Salt River

Grand Canyon National Park

Hot Spot Travel/Acorns 2 Oak Trees

ISM Raceway

Madden Media

Meredith Corp.

National Park Trips

Navajo Nation Shopping Centers, Inc.

Nei – Turner Media Group

Old Tucson Company


Phoenix Mesa Gateway Airport Authority

Pinal County, AZ

Republic Media

Simpleview, Inc.

Standard Textile

Tempe Tourism Office


True West Publishing

Twin Arrows Navajo Casino Resort

Unicomm, LLC – Travel & Adventure Show Series

University of Phoenix Stadium

Wander AZ Magazine


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